Job adverts are key to attracting Candidates

Job adverts are key to attracting Candidates
A news article reported on a BBC job advert ridiculed for being too long and littered in jargon, leaving potential candidates perplexed.

This is worrying as the number one challenge for in-house recruiters, revealed in the UK Candidate Attraction Report, remains as candidate scarcity, so quality job descriptions and advertisements are absolutely key to attract the right candidates.

Whilst j... Read More about Job adverts are key to attracting Candidates

How to Create a Talent Persona

How to Create a Talent Persona
The idea of user personas surfaced in the 1980s where they were first used to help define the needs of computer software applications.

With the advent of the web, marketers and user experience experts adopted persona development as a way to understand the needs of groups of customers, users and visitors. And they are a perfect way to focus your recruitment marketing campaigns and content marketing st... Read More about How to Create a Talent Persona

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